> ## Documentation Index
> Fetch the complete documentation index at: https://help.weavely.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Lead Qualification

> Use Weavely's AI to build a form that scores each respondent and sorts them into bands like cold, warm, and hot leads.

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A lead qualification form assigns a **single score** to each respondent based on their answers, then sorts them into bands. For example cold, warm, or hot, and can show a different ending depending on the score.

<Note>
  Want to sort respondents into categories instead of scoring them (e.g. a personality quiz or product-match finder)? See [Build a match quiz](/features/match-quiz).
</Note>

## Steps

<Steps>
  <Step title="Describe the form you need">
    On the landing page or in the product, describe the form and what you're trying to learn. The more specific the prompt, the better the questions.

    ```text theme={null}
    I need a lead qualification form for my sandal business.
    I want to know how likely someone is to buy a sandal.
    ```

    Press **Generate form**.
  </Step>

  <Step title="Review the questions Weavely generated">
    Weavely writes the questions *and* sets up the scoring automatically. For the sandal example, it produced three questions: whether the person is interested in buying new sandals, the occasions they'd wear them, and their budget. Each with answers that score differently depending on how hot or cold the lead is.

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    </Frame>
  </Step>

  <Step title="Check how the scoring is wired up">
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    </Frame>

    Open **Settings → Lead qualification**. Here you'll find:

    * The **outcomes** (e.g. cold, warm, hot) and the **score** required to reach each one.
    * The **score for every individual answer**, which Weavely's AI set for you.

    <Tip>
      You can tweak any of this by hand to fine-tune the scoring, correct anything that isn't quite right, or add more outcomes.
    </Tip>
  </Step>

  <Step title="Capture the respondent's email">
    To follow up with leads, add an email field — for example by asking Weavely to *also capture email from respondents*. The email field isn't scored (you can't score an email address), but it gives you a way to contact the lead.
  </Step>

  <Step title="Publish and test">
    Publish the form and copy the URL. Fill it in yourself to see the result. In the sandal example, answering "very interested", "beach", and a budget over €100 returns a **warm lead** with a total score of **7**, shown on the ending screen.
  </Step>

  <Step title="Review responses">
    In **Results**, each submission shows the respondent's email, the answers they gave, and their outcome and total score.

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  </Step>
</Steps>

<Tip>
  If you only want a score and not a different ending per band, you have two options:

  * Delete the outcomes from the outcomes page, or
  * Ask Weavely AI to **harmonize** the endings, so every respondent sees the same ending text regardless of their answers.
</Tip>